Effective Date: 05/03/2015

1. Introduction
Welcome to LUXE HOUSE ("we," "our," "us"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our website www.luxe-house.co.uk (the "Website"). By using our Website, you agree to the terms outlined in this policy.

2. Information We Collect
We may collect the following types of personal information:

• Personal Identification Information: Name, email address, phone number, and postal address.
• Technical Data: IP address, browser type, operating system, and usage details.
• Transactional Data: Payment details and purchase history (processed securely through third-party payment providers).
• Marketing & Communications Data: Preferences for receiving communications from us.

3. How We Use Your Information
We use your personal information for the following purposes:

• To provide and manage our services.
• To process transactions and fulfill orders.
• To personalize user experience and improve our Website.
• To send promotional materials (with your consent).
• To comply with legal obligations.

4. Legal Basis for Processing (GDPR Compliance)
Under the UK GDPR, we rely on the following legal bases to process your data:

• Contractual Necessity: Processing is necessary to fulfill a contract with you.
• Legitimate Interests: For business purposes that do not override your rights.
• Consent: When you provide explicit consent for marketing or data collection.
• Legal Compliance: To meet regulatory requirements.

5. Data Sharing & Third-Party Services
We do not sell your personal data. However, we may share your information with:

• Service Providers: Payment processors, analytics providers, and hosting services.
• Legal Authorities: If required by law or to protect our rights.
• Business Transfers: In case of a merger or sale.

6. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, comply with legal requirements, and resolve disputes.

7. Your Rights (GDPR & CCPA)
Depending on your location, you may have the right to:

• Access, correct, or delete your personal data.
• Object to data processing.
• Withdraw consent for marketing.
• Request data portability.
• File a complaint with a data protection authority.

To exercise these rights, contact us at [Email Address].

8. Cookies & Tracking Technologies
We use cookies and similar technologies to enhance user experience. For more details, please refer to our Cookies Policy.

9. Data Security
We implement security measures to protect your data. However, no online transmission is 100% secure, and we cannot guarantee absolute security.

10. Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of significant changes by updating the "Effective Date."

11. Contact Information
For questions about this Privacy Policy, please contact us at:
Email: info@luxe-house.co.uk
Address: 5 Brayford Square. London, E1 OSG